By Appointment is a prestige creative company specialising in bespoke events  and styling of interiors.  The services of director, Erika Lloyd, are offered on selective commissions, from a hint of help through fully comprehensive service.  

aving majored in Fashion Promotion at the prestigious London College of Fashion, Erika’s creativity lead her to events through fashion, specifically Fashion PR. Events have always been a major focus for Erika and a distinctive element in her personal style of communicating/PR, from intimate private events through large projects.

Erika has indulged her passion for creating events of the highest calibre for leading PR/Events agencies, in-house for the French luxury house Hermes, fashion magazines, celebrities and private clients.  More recently Erika has used this experience to create unforgettable weddings and in the styling of interiors.

“I have had a very privileged career and been afforded some wonderful opportunities and experiences.  To have worked with such stellar visionaries was the most fortunate schooling of creativity and a wonderful foundation for establishing By Appointment.  But undoubtedly the absolute pinnacle of my career is By Appointment, where I am able to indulge my absolute passion. “